How Puraviva Works
From a quick photo to meaningful health insights — here's what happens behind the scenes.
Food Snap & accuracy
Snap a photo of your meal and Puraviva's image recognition identifies the foods on your plate. Each detection includes a confidence indicator so you know how certain the system is.
Confidence UI shows how sure Puraviva is about each food
Edit, add, or remove items — you're always in control
Search our database for foods that aren't detected
Goal Bars philosophy
Traditional trackers show you macros: protein, carbs, fat. That's useful, but it doesn't answer the real question: Is this meal helping me with what I actually care about?
Goal Bars translate the nutrients in your food into progress on your chosen goals — Muscle Growth, Skin & Hair, Gut Health, Metabolic Health, or Weight management. Each bar reflects a curated set of nutrients that research links to that goal.
Progress that feels like coaching, not accounting.
Sustainability Dot & Eco-Swaps
Every food you log receives a small colored dot representing its estimated environmental footprint. The scoring considers greenhouse gas emissions, water usage, and land impact, drawing from peer-reviewed environmental research.
Low impact — this food has a relatively small footprint
Moderate impact — consider tapping for eco-swap ideas
Higher impact — eco-swaps available with similar nutrition
Eco-Swaps
When you tap a dot, Puraviva suggests alternative foods with similar nutritional value but a lighter environmental footprint. Keep nutrition similar. Reduce impact meaningfully.
